diff --git a/ghost/portal/src/components/pages/FeedbackPage.js b/ghost/portal/src/components/pages/FeedbackPage.js
index 1e9e088089..bbe95ccbd2 100644
--- a/ghost/portal/src/components/pages/FeedbackPage.js
+++ b/ghost/portal/src/components/pages/FeedbackPage.js
@@ -7,6 +7,7 @@ import LoadingPage from './LoadingPage';
 import {HumanReadableError} from '../../utils/errors';
 import {ReactComponent as ThumbUpIcon} from '../../images/icons/thumbs-up.svg';
 import {ReactComponent as ThumbDownIcon} from '../../images/icons/thumbs-down.svg';
+import {ReactComponent as WarningIcon} from '../../images/icons/warning-fill.svg';
 
 const React = require('react');
 
@@ -19,6 +20,12 @@ export const FeedbackPageStyles = `
         padding: 10px 0;
         text-align: center;
         color: var(--brandcolor);
+        width: 48px;
+        margin: 0 auto;
+    }
+
+    .gh-portal-feedback .gh-feedback-icon.gh-feedback-icon-error {
+        color: #f50b23;
     }
 
     .gh-portal-feedback .gh-portal-text-center {
@@ -26,38 +33,30 @@ export const FeedbackPageStyles = `
     }
 `;
 
-function SiteLogo() {
-    const {site} = useContext(AppContext);
-    const siteLogo = site.icon;
-
-    if (siteLogo) {
-        return (
-            <img className='gh-portal-unsubscribe-logo' src={siteLogo} alt={site.title} />
-        );
-    }
-    return (null);
-}
-
-function AccountHeader() {
-    const {site} = useContext(AppContext);
-    const siteTitle = site.title || '';
-    return (
-        <header className='gh-portal-header'>
-            <SiteLogo />
-            <h2 className="gh-portal-publication-title">{siteTitle}</h2>
-        </header>
-    );
-}
-
 function ErrorPage({error}) {
+    const {onAction} = useContext(AppContext);
+
     return (
         <div className='gh-portal-content gh-portal-feedback with-footer'>
             <CloseButton />
-            <AccountHeader />
-            <h1 className="gh-portal-main-title">Saving failed.</h1>
+            <div class="gh-feedback-icon gh-feedback-icon-error">
+                <WarningIcon />
+            </div>
+            <h1 className="gh-portal-main-title">It's not you, it's us</h1>
             <div>
                 <p className="gh-portal-text-center">{error}</p>
             </div>
+            <ActionButton
+                style={{width: '100%'}}
+                retry={false}
+                onClick = {() => onAction('closePopup')}
+                disabled={false}
+                brandColor='#000000'
+                label={'Close'}
+                isRunning={false}
+                tabindex='3'
+                classes={'sticky bottom'}
+            />
         </div>
     );
 }
@@ -76,7 +75,7 @@ export default function FeedbackPage() {
             // Clear query params once finished
             setLoading(false);
         })().catch((e) => {
-            const text = HumanReadableError.getMessageFromError(e, 'There was a problem submitting your feedback');
+            const text = HumanReadableError.getMessageFromError(e, 'There was a problem submitting your feedback. Please try again or contact the site owner.');
             setError(text);
         });
     }, [uuid, postId, score, site.url]);
diff --git a/ghost/portal/src/components/pages/UnsubscribePage.js b/ghost/portal/src/components/pages/UnsubscribePage.js
index 11bf664770..4945be65a9 100644
--- a/ghost/portal/src/components/pages/UnsubscribePage.js
+++ b/ghost/portal/src/components/pages/UnsubscribePage.js
@@ -1,10 +1,11 @@
 import AppContext from '../../AppContext';
-
+import ActionButton from '../common/ActionButton';
 import {useContext, useEffect, useState} from 'react';
 import {getSiteNewsletters} from '../../utils/helpers';
 import setupGhostApi from '../../utils/api';
 import NewsletterManagement from '../common/NewsletterManagement';
 import CloseButton from '../common/CloseButton';
+import {ReactComponent as WarningIcon} from '../../images/icons/warning-fill.svg';
 
 const React = require('react');
 
@@ -95,13 +96,26 @@ export default function UnsubscribePage() {
     // Case: Email not found
     if (member === null) {
         return (
-            <div className='gh-portal-content gh-portal-unsubscribe with-footer'>
+            <div className='gh-portal-content gh-portal-feedback with-footer'>
                 <CloseButton />
-                <AccountHeader />
-                <h1 className="gh-portal-main-title">Unsubscribe failed</h1>
-                <div>
-                    <p className="gh-portal-text-center">Email address not found.</p>
+                <div class="gh-feedback-icon gh-feedback-icon-error">
+                    <WarningIcon />
                 </div>
+                <h1 className="gh-portal-main-title">That didn't go to plan</h1>
+                <div>
+                    <p className="gh-portal-text-center">We couldn't unsubscribe you as the email address was not found. Please contact the site owner.</p>
+                </div>
+                <ActionButton
+                    style={{width: '100%'}}
+                    retry={false}
+                    onClick = {() => onAction('closePopup')}
+                    disabled={false}
+                    brandColor='#000000'
+                    label={'Close'}
+                    isRunning={false}
+                    tabindex='3'
+                    classes={'sticky bottom'}
+                />
             </div>
         );
     }