It can be confusing that some commits (typically the working copy)
don't have a description. Let's show a placeholder text in such cases.
I chose the format to match the "(no email configured)" message we
already have.
We didn't have any testing of exit codes on failure, other than
checking that they were not 0. This patch changes that so we always
check. Since we have the special exit code 2 (set by `clap`) for
incorrect command line, I've replaced some testing of error messages
by testing of just the exit code.
As part of this, I also fixed `jj branch --allow-backwards` to
actually require `-r` (it didn't before because having a default value
means the argument is considered always provided).