diff --git a/Makefile b/Makefile
index 8abe5a83c..51780cc1b 100644
--- a/Makefile
+++ b/Makefile
@@ -199,7 +199,8 @@ sp:
 # force a compile even if binary exists, since we don't specify dependencies for these
 .PHONY: bin/hledgerdev bin/hledger-prof bin/hledgeropt bin/hledger-webdev
 
-# build hledger binary as quickly as possible
+# build hledger developer binary, ie as quickly as possible
+# requires cabal macros, generated by doing a cabal build in hledger/
 bin/hledgerdev:
 	$(GHC) $(MAIN) -o bin/hledgerdev $(BUILDFLAGS)
 
@@ -215,15 +216,18 @@ bin/hledgerdev.ghcall: \
 	bin/hledgerdev.ghc-7.0.4 \
 #	bin/hledgerdev.ghc-6.12.3 \
 
-# build the fastest binary we can
-bin/hledgeropt:
-	$(GHC) $(MAIN) -o $@ $(BUILDFLAGS) -O2 # -fvia-C # -fexcess-precision -optc-O3 -optc-ffast-math
+# build the "production" optimised cabal build with profiling enabled. Assumes a cabal sandbox.
+bin/hledger:
+	rm -f bin/hledger
+	cabal install --disable-library-profiling --disable-executable-profiling ./hledger-lib ./hledger \
+		&& mv .cabal-sandbox/bin/hledger bin/hledger
 
-# build the production (cabal) build with profiling enabled.
+# build the "production" cabal build with profiling enabled.
 bin/hledger-prof:
 	cabal install -p --enable-executable-profiling --ghc-options=-fprof-auto ./hledger-lib ./hledger \
 		&& mv .cabal-sandbox/bin/hledger bin/hledger-prof
 
+	rm -f bin/hledger-prof
 # build the dev build with profiling enabled.
 # not working with cabal sandbox
 # bin/hledgerdev-prof:
@@ -556,7 +560,7 @@ ghciweb:
 repllib:
 	(cd hledger-lib; cabal repl)
 
-repl:
+replcli:
 	(cd hledger; cabal repl exe:hledger)
 
 replweb: