@@ -30,65 +30,83 @@
3030<!-- content -->
3131<h1 id="introduction" class="mb4 full mt4 c4-10-lg">Introduction</h1>
3232<section class="full-bleed full grid12">
33− <img class="full c4-10-lg mb4" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-6.jpg"/>
33+ <img class="full c4-10-lg mb4" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-0.jpg"/>
3434 <p class="full c4-10-lg mt0 mb4 mb4-xl lh-copy">
35− Imagine that you can login from anywhere with one simple, memorable name and password.
35+ Imagine that you can login from anywhere with one name and password.
3636 </p>
3737 <p class="full c4-10-lg mt0 mb4 mb4-xl lh-copy">
38− And when you do, an entire OS appears for you.
38+ And when you do, your entire OS appears.
3939 </p>
4040 <p class="full c4-10-lg mt0 mb4 mb4-xl lh-copy">
41− Inside is your whole digital life. Every conversation you’ve ever had, all your biometric data — every step and heartbeat. Your personal mesh of devices: your doors, your car, your irrigation. All of your communities, every message you’ve shared with friends and family. Every connection you’ve made and every archival piece of data, in one place. Secure and private, forever.
41+ Inside is your whole digital life. All of your communities, conversations and connections. All of your biometric data and devices. Your entire personal archive in one place that’s secure and private, designed to last forever.
4242 </p>
4343 <p class="full c4-10-lg mt0 mb4 mb4-xl lh-copy">
44− You own and control this OS completely. Your system doesn’t live on someone else’s server, so there’s no risk of leaking it in a mass data breach or losing it when a service shuts down.
44+ You own and control this OS completely. It’s yours. No one else can look at it without your permission, it can never show you ads.
4545 </p>
4646 <p class="full c4-10-lg mt0 mb4 mb4-xl lh-copy">
47− This is your Urbit. Your Urbit is a simple, durable system that belongs to you 100% and forever.
47+ This is what Urbit is. Your Urbit is a simple, durable computer that belongs to you 100% and forever.
4848 </p>
49− <p class="full c4-10-lg mt0 mb8 mb6-xl lh-copy">
50− Let's back up and walk through what Urbit is, step by step, starting at the very beginning.
49+ <p class="full c4-10-lg mt0 mb8 mb7-xl lh-copy">
50+ Let’s walk through what Urbit is, what it’s for and where we’re going step by step.
5151 </p>
5252</section>
53−<section class="full-bleed full grid12">
54− <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy">This is a drawing of an Urbit — <br> a new kind of computer.</p>
53+<section class="full-bleed full grid12 mt7">
54+ <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy">
55+ This is a drawing of an Urbit — a new kind of computer. <br /><br />
56+ Your Urbit isn’t a physical device: it lives in the cloud or your laptop.
57+ </p>
5558 <img class="full c7-10-lg row-1 mt0 mb2 mb4-xl w-100 ba" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-1.svg" alt="A drawing of an Urbit ship." />
5659</section>
5760<section class="full-bleed full grid12">
58− <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy"> Your Urbit is a purpose-built tool for your own social software, not MEGACORP social networking.
59− On Urbit, you run (or build) your own software to connect and communicate with your friends and family.</p>
61+ <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy">
62+ Your Urbit is a tool for you to run your own social software to connect and communicate with your friends and family. <br /><br />
63+ Urbit is the opposite of MEGACORP social media.
64+ </p>
6065 <img class="full c7-10-lg row-1 mt0 mb2 mb4-xl w-100 ba" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-2.svg" alt="An Urbit ship receiving data." />
6166</section>
6267<section class="full-bleed full grid12">
63− <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy">Your Urbit is a permanent, private archive.
64− Your Urbit can store all your data and digital assets safely, privately, forever.</p>
68+ <p class="full c4-7-lg mt0 mb4 mb2-xl lh-copy">
69+ Your Urbit is a permanent, private archive.<br /><br />
70+ Your Urbit can store all your data and digital assets safely, privately, forever.
71+ </p>
6572 <img class="full c7-10-lg row-1 mt0 mb2 mb4-xl w-100 ba" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-3.svg" alt="An Urbit ship with its previous versions in a lifetime archive" />
6673</section>
6774<section class="full-bleed full grid12">
68− <p class="full c4-7-lg mt0 mb6 mb2-xl lh-copy">You own your Urbit like you own Bitcoin.
69− Each Urbit is a piece of a new network that’s owned and controlled by its users.</p>
75+ <p class="full c4-7-lg mt0 mb6 mb2-xl lh-copy">
76+ You own your Urbit like you own Bitcoin.<br /><br />
77+ Each Urbit is a piece of a new network that’s owned and controlled by its users.
78+ </p>
7079 <img class="full c7-10-lg row-1 mt0 mb2 mb7-xl w-100 ba" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-4.svg" alt="An Urbit ship communicating with other ships" />
7180</section>
7281<section id="megacorp" class="full full-bleed grid12 bg-black">
7382 <img class="full c4-10-lg mt7" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-5.jpg"/>
74− <p class="full c4-10-lg white lh-copy mt2 mt4-xl mb7">Today, technology controls us. Every MEGACORP has the same incentive: To keep us hooked on their platform.</p>
83+ <p class="full c4-10-lg white lh-copy mt2 mt4-xl mb7">
84+ Today, technology controls us. Every MEGACORP has the same incentive: To keep us hooked on their platform.
85+ </p>
7586</section>
7687<section class="full full-bleed grid12 bg-yellow">
77−<img class="full c4-10-lg mt7" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-6.jpg"/>
78−<p class="full c4-10-lg lh-copy mt2 mt4-xl">We built Urbit so people can control their technology, shape their digital lives and freely build
79− their digital communities.</p>
80−<p class="full c4-10-lg lh-copy mt2">We want to replace the Internet with a foundation for computing that we can all rely on far into the future.</p>
81−<p class="full c4-10-lg lh-copy mt2">Urbit is a large, ambitious project. But at the core it’s simple, durable and yours.</p>
88+ <img class="full c4-10-lg mt7" src="https://storage.googleapis.com/media.urbit.org/site/understanding-urbit/intro/intro-6.jpg"/>
89+ <p class="full c4-10-lg lh-copy mt2 mt4-xl">
90+ We built Urbit so people can control their technology, shape their digital lives and freely build their digital communities.
91+ </p>
92+ <p class="full c4-10-lg lh-copy mt2">
93+ We want to replace the Internet with a foundation for computing that we can all rely on far into the future.
94+ </p>
95+ <p class="full c4-10-lg lh-copy mt2">
96+ Urbit is a large, ambitious project. But at the core it’s simple, durable and yours.
97+ </p>
8298</section>
83−<p class="c1-10 c4-10-lg mt6 mb4 lh-copy">Nothing quite like this has ever been done before.</p>
99+<p class="c1-10 c4-10-lg mt6 mb4 lh-copy">
100+ Nothing quite like this has ever been done before.
101+</p>
84102<footer class="relative mt4 c4-10-lg full">
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